Positive Coaching Alliance

SPORTS DONE RIGHT CHANGES LIVES

Sports represents a unique opportunity to create life-changing experiences for millions of kids. But only if done right which means making sure it is:

Positive
Equitable
Accessible

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UNFORTUNATELY, YOUTH SPORTS ARE OFTEN NOT DONE RIGHT

Many kids do not have a coach who is trained.
The playing field is not level – youth living in low-income communities are only half as likely to participate in sports.
Many coaches, parents, youth sports administrators, and community leaders don’t know how to create a positive youth sports culture.

Our Efforts

OUR IMPACT OVER THE NEXT FIVE YEARS

Over 7 million young people will learn essential life skills.
The sports equity gap will be narrowed with more youth of color and kids from low-income neighborhoods participating in youth sports.
There will be nearly half a million more trained coaches.

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PCA and our partners are leading the charge to create a youth sports experience that can change lives, making it Positive, Equitable, and Accessible.

We collaborate with all types of sports organizations to create a positive environment for youth sports.

Recruitment

Kids need trained and empathetic coaches more than ever. We invite you to join us to become that person that makes a positive impact for youth through sports.

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Training

We train and support coaches, athletes and parents to ensure kids have the game-changing skills to be the best versions of themselves on and off the field.

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Resources

We provide ongoing thought leadership, consultation, and free access to thousands of online resources to help create a positive sports experience for all kids.

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Latest Updates

Luka Dončić Foundation, PCA, the Jr. NBA, and Jr. WNBA Launch Total

Apr 24, 2025 |

Positive Coaching Alliance (PCA) is proud to join forces with the Luka Dončić Foundation, the Jr. NBA, and…