Amy Brooks

President, New Business Ventures, NBA

National Board Of Directors

Since beginning her career at the NBA in 2005, Brooks has held a variety of roles that have
advanced all areas of the business.  Her leadership helped the NBA set new all-time attendance
and sellout records during the 2022-23 season, and she spearheaded the creation of several
growth initiatives such as the groundbreaking Jersey Patch Sponsorship Program and
International Team Marketing Program.

Brooks has been a key contributor to many of the NBA’s new initiatives, including the In-Season Tournament, the Play-In Tournament, the Basketball Africa League, and the league’s investment arm, NBA Equity.

Prior to joining the NBA, Brooks worked for Bain & Company, a global management consulting firm. Previously, she was a product manager at Sun Microsystems. Brooks currently serves on the board of directors for Blok and Positive Coaching Alliance and is a member of the Stanford University Board of Trustees.  She also has been recognized by SportsBusiness Journal (Forty Under 40) and Forbes (Most Powerful Women in Sports).

Brooks received her M.B.A. from the Stanford Graduate School of Business. She also holds a
bachelor’s degree from Stanford University, where she was a member of the women’s basketball team that won three conference championships and went to the NCAA Final Four.