Senior Marketing Communications and Content Manager
Staff, Trainer - SF Bay Area, Blog Author
DJ joined Positive Coaching Alliance in September 2005 as Marketing Communications Manager, based in the organization's Palo Alto headquarters office. In his current capacity, David heads PCA's marketing communications and content efforts, including its websites, the Ask PCA blog, the Momentum e-newsletter, our annual Momentum Magazine, the Google+ Hangout video chat series, media relations, collateral, and articles for publication by PCA's National Partners and corporate allies.
Before joining PCA, David ran SponsorWrite (2002-2005) a sole proprietorship marketing consultancy, serving corporations, agencies and rights-holders involved in sponsorship of sports, arts, entertainment, festivals, cultural institutions and causes. At this time he also began coaching youth sports and was introduced to PCA through workshops. The message resonated and eventually, David was hired by PCA. David’s work experience before SponsorWrite includes The Exordium Group (1998-2001) advising clients on leveraging their sponsorship, editor for IEG Sponsorship Sport (1991-1997), and Business Marketing Magazine (1989-1990). He has written freelance journalism, poetry and short fiction since 1978. David holds a BA in Journalism from the University of Minnesota.
He is a lifelong sports fan and participant, and even now enjoys playing pick-up basketball. David coached and officiated primarily baseball, softball and basketball, whether his two (now grown) children were on the teams or not. He enjoys time with his wife and children and other family and friends, travel, learning about different cultures and spiritual beliefs, advocating for civil rights, writing (without the Oxford comma) and reading.