The PCA Blog - Tampa Bay

James Jackson Wins Positive Coaching Alliance-Tampa Bay’s Double-Goal Coach® Award


Tampa, FL – James Jackson, Basketball, Football and Track & Field Coach at Paul R. Smith Middle School, has won Positive Coaching Alliance-Tampa Bay’s Double-Goal Coach ® Award for his positive impact on youth in sports.

Jackson is one of five local recipients of Tampa’s Double-Goal Coach ® Award, named for coaches who strive to win while also pursuing the important goal of teaching life lessons through sports. The award includes a $250 personal prize, $250 donated in Jackson’s name to a school or athletic organization, a certificate, and mention within the websites and newsletters of PCA-Tampa Bay, the local Chapter of Positive Coaching Alliance.

Jackson defines his greatest pleasure he has with coaching as seeing “athletes I have coached become successful citizens in society, whether they go on to play professional sports or become plumbers, doctors or lawyers. I know that I had a small part in helping them become focused and being the best they can be.” Fellow coach Kaite Hamm was mentored by Jackson and says, “Coach Jackson helps his players in seeing the big picture in playing basketball. He encourages his players to push through any problems and focus on being a team player.”

Jackson’s love of sports developed in his childhood. He played football, baseball and track & field throughout high school, as well as football at Winston Salem State University. “My interest in coaching began after high school when my former coach asked me to come back to help. When my own children became interested in participating in sports, I started coaching on a regular basis.”

“PCA-Tampa Bay is excited to honor Coach Jackson,” said Mason Cathey, Executive Director of PCA-Tampa Bay, the local Chapter of Positive Coaching Alliance. “We appreciate the time he gives back to his community and congratulate him as a Chapter winner."

About Positive Coaching Alliance

Positive Coaching Alliance (PCA) develops BETTER ATHLETES, BETTER PEOPLE through resources for youth and high school sports coaches, parents, administrators and student-athletes. In addition to more than 1,800 free multimedia tips and tools at, PCA has partnered with roughly 3,500 schools and youth sports organizations nationwide to deliver more than 20,000 live group workshops, along with online courses and books by PCA Founder Jim Thompson that help those involved in youth and high school sports create a positive, character-building youth sports culture.

PCA resources, which have reached more than 9 million youth, strive to transform high school and youth sports into a Development Zone® culture, where the goal is to develop Better Athletes, Better People and the following become the prevailing models in youth and high school sports:

·       The Double-Goal Coach®, who strives to win while also pursuing the more important goal of teaching life lessons through sports.

·       The Second-Goal Parent®, who concentrates on life lessons, while letting coaches and athletes focus on competing.

·       The Triple-Impact Competitor®, who strives to impact sport on three levels by improving oneself, teammates and the game as a whole.

PCA gains support from a National Advisory Board, including National Spokesperson and 11-time NBA Champion Coach Phil Jackson, and many other top coaches, athletes, organization leaders and academics who share PCA’s mission. PCA is proud to partner with the National Hockey League, National Basketball Association, Major League Baseball and over 35 professional teams across the United States.

List of 2019 National Double-Goal Coach® Award Winners

Mason Cathey
PCA-Tampa Executive Director

Jennie Wulbrun
Program & Events Administrator
Positive Coaching Alliance

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