The PCA Blog

Success stories

3 years of San Antonio Spurs And Positive Coaching Alliance


The SPURS became a PCA Pillar Partner in 2016 with the hope of changing the culture of youth sports in the region. Knowing kids do better when active, and they are more likely to stay in sports when they have a positive experience, PCA-Central Texas and the San Antonio Spurs have worked together on a variety of initiatives.

"Over the past 3 seasons, PCA and Silver & Black Give Back (SBGB) have teamed up to train and transform over 3,500 volunteer coaches from 24 partner organizations. It is our mission to ensure that each Spurs Youth Basketball League (SYBL) coach is equipped with the essential tools, supplied by PCA, to positively impact the young athletes. SYBL goes beyond basketball fundamental by also instilling lifelong values such as respect and caring as well as making positive choices to all participating children and coaches. The knowledge and training that PCA has continuously provided through the years carries over both on and off the court, while its positive impact knows no boundaries."

Amanda Fite, Manager of Youth Sports, Spurs Give (at Spurs Sports & Entertainment)

Spurs Youth Basketball League

As the NBA’s oldest youth basketball league created by Head Coach Gregg Popovich 30 years ago, the Spurs require that every SYBL coach be certified through PCA before each season begins. To cover all locations that SYBL exists, PCA delivers 16 workshops annually, spanning over 300 miles.

Event Support

The Spurs consistently support PCA’s awareness and fundraising events by their participation (R.C. Buford headlining), presence (The Coyote making appearances), and funding/auction items.

Co-Branded workshops

PCA personalizes each season’s SYBL workshop to include interviews and examples from the Spurs Family, like Becky Hammon, RC Buford, and Gregg Popovich.

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